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Local Visibility: Why Your Companies Physical Location Matters

In the digital age, where online visibility is crucial for business success, understanding how Google’s Search Engine Results Pages (SERPs) operate can provide a significant advantage. One of the most critical factors in this equation is the physical location of a business. This article explores why physical location is essential for companies aiming to improve …

Websites vs. Google my Business: Who Consumers Trust More

There’s new research that suggests that when it comes to consumer trust local business websites hold more weight than Google my Business listings. This was acknowledged when Bright Local created a comparison report in which they looked at the way consumers were using Google my Business listings, local business websites, and business directories when they …

Understanding The Role Of SEO In Your Business

A local SEO plan is a necessary part in maintaining your business’ relevance across the search engines today. When you have a sound plan in place you’ll be prepared to optimize your business’ website everywhere it appears online so that your visitors are shown relevant, up-to-date facts about your business. While this starts with optimizing …